MOTORISED LOBSTERS, EGGS AND BEER BOTTLES
30 October 2005 - Veloce Publishing

Think you''ve seen it all? Think again!

The Wonderful Wacky World of MarketingMobiles
From motorised lobsters to eggs, beer bottles, weiners (sausages) and a high-heeled shoe, the marketing man''s imagination has shown no limitations when it comes to MarketingMobiles.

*Features 53 amazing vehicles built since 1900

*Period photographs, many never before published

*Everything from the most effective marketing mobiles, to bizarre one-offs

*Intersecting facts from vehicle designers and builders

*A valuable resource for everyone who loves unusual vehicles, automotive history and, of course, for marketing executives

DESCRIPTION

An entertaining, colourful and informative insight to some of the most unusual and obscure product promoting vehicles from around the globe. Lavishly-illustrated with photographs of cars, vans and trucks spanning a hundred-year period, this collection of oddball vehicles is guaranteed to raise a smile. Written by an acclaimed automotive historian and packed with rare images this book will make a great addition to any enthusiast''s collection. It will also appeal to anyone with an interest in the evolution of marketing and will make a great present for anyone interested in transport history.

THE AUTHOR

James Hale has been writing about unusual vehicles for more than 20 years, and has a keen interest in everything from military vehicles to hot rods. This book combines his professional interest in marketing and promotion with some of the most oddball vehicles ever to be driven on public highways. James is a member of The Society of Automotive Historians, and an associate of The Guild of Motoring Writers.

SPECIFICATION

Paperback. 112 pages. 250mm tall x 250mm. 100 pictures, mostly colour.
Promotional Vehicles of the World By James Hale

Published October 2005 (UK) / November 2005 (USA)

ISBN 1-84584-003-8 / UPC 636847-04003-1

£15.99 UK / $29.95 USA

www.veloce.co.uk

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